Client case · E-commerce Stores
MAISON VELLE
- SvelteKit
- TypeScript
- Tailwind CSS
- GSAP
- Embla Carousel
- Lenis
- Shopify Storefront API
- Sanity CMS
- Algolia
- Cloudinary
- Vercel
Description
An asymmetric fashion experience that combines a seasonal campaign index with garment-level information, giving imagery, fabrication, sizing, provenance, delivery, and private-client conversion equal editorial weight.
Project details
Maison Velle is composed as a runway dossier rather than a conventional ecommerce grid. The opening index establishes season, look number, production context, and collection rhythm before revealing campaign photography and individual pieces. The Arc Coat, Halo Bag, Line Cuff, and Fold Trouser each use dedicated imagery alongside material composition, origin, size guidance, care, price, and delivery terms. A controlled carousel supports look exploration without turning the page into an automated slideshow, while atelier notes and the private list create quieter conversion paths. Asymmetric desktop layouts resolve into a deliberate mobile sequence, preserving image proportions and typographic contrast. Keyboard carousel controls, visible focus, restrained motion, and meaningful alt text keep the fashion direction usable as well as expressive.
Interface gallery
Project screens